Every Indian household has run on the same three instruments for fifty years — a fixed deposit for safety, gold for tradition, an LIC policy for “just in case.” Gen Z hasn’t rejected any of them out loud. They’ve just quietly stopped renewing them. 8 MIN READ OLD MONEY /…
Tag: Gold
OLD MONEY
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Why gold is still the family’s favorite investment and what’s changing
Every Indian family has a gold story before it has a stock market story. Here’s why that isn’t superstition — and where it’s starting to genuinely change. 6 MIN READ OLD MONEY WRITTEN FOR: THE DHANTERAS BUYER → THE SGB INVESTOR Ask any Indian parent what a “safe investment” looks…